Caliber Pulse

Trends, tips and data for your marketing, public relations and social media strategies written by the experts at The Caliber Group, a firm based in Tucson, Arizona that's specializing in building and maintaining successful brands, relationships and reputations

Don’t Just Host an Event, Socialize It!

Social Media can globalize a local event.

Social Media can globalize a local event.

Like many of you, our team regularly attends conferences, presentations, tradeshows,  and seminars, many which feature talented speakers who share valuable content. Yet at times event organizers underutilize social media tools that would increase the event’s exposure and reach a broader audience.

Organizers are tasked with a laundry list of responsibilities and this aspect is easily overlooked or viewed as a “nice to have” rather than a “must have” service. To prevent this situation from happening at your next event, we’ve created a checklist to efficiently ensure maximum impact, engagement and reach. Continue reading

June 27, 2013 Posted by | 1, Low-Cost Marketing, Social Media, Strategies | , , , , , , , , , | Leave a comment