Brand Your Body (and Other Things)
Part of the “Low-Cost, High-Impact” Smart Marketing Workshop
It’s one of those simple things that a lot of businesses overlook: putting their logo on clothing. If the clothing is cool, interesting or free, it’s likely that customers are willing to be your walking billboard.
You can go with the typical t-shirt or baseball hat, or think creatively. Pictured is the Bookmans bicycling team. Bookmans paid for the jerseys and shorts and they get cycling billboards found riding all over town and in major events such as the Tour de Tucson.
Other logoed items can be basic such as pens and notepads or as elaborate as wrapping your car. The car pictured here even went one step further and placed a magnetic business card holder on the side of the car. Now that is a innovative, easy idea.
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