Caliber Pulse

Trends, Tips and Data for Your Marketing Strategies

Crawling Sunset Strip via Twitter

twitteringinabarI’ve heard of a Club Crawl, a Pub Crawl and even a Santa Claus Crawl, but the businesses on Sunset Strip have done something really innovative by combining real-time updates through Twitter with the traditional bar-hop.

This Saturday, businesses like The Viper Room (@theVIPERroom), The Comedy Store (@TheComedyStore) and The Roxy (@TheRoxy) are hosting the first Tweet Crawl. Those participating get a collector-edition button and access to drink, cover and prize specials only available through following the participating businesses’  Twitter accounts. Read more »

July 10, 2009 Posted by Sam Brace | Social Media | , , , , , | No Comments Yet

Bing Uses MSNBC.com Links to Advertise

bingskylightScroll down this recessionista story on MSNBC.com and check out what happens when your cursor crosses one of several hyperlinks in the story.

The result is a search preview window that hovers over the article you’re trying to read and, of course, the Web search engine is none other than Microsoft’s new bing!

Formerly Windows Live Search and MSN search, it’s no surprise that news giant MSNBC is promoting the new search engine. Read more »

July 10, 2009 Posted by jsterba | Internet Marketing | , , , , | No Comments Yet